Creativity…this is one of the characteristics that auto makers have, that is why they thrive in the competitive industry. But, creativity must not only be seen in the sedans, SUVs, vans, wagons, or coupes that they produce. Ingenuity also matters in the marketing aspect. If the ad for that certain model catches the attention of the viewer then there’s a big chance that he’ll get that particular model, even if it’s not right away at least that idea is already planted in their heads for future reference.
Car makers like BMW, Audi, Nissan, Ford, Honda, Toyota, and others have their own concepts when it comes to catching the attention of the masses. But, I think Toyota will gain better audience reception now with because of its great marketing material. I really can’t stop myself from sharing this funny Toyota commercial with you. It’s too bad really that I can’t post the video here. But if you want to see it for yourself just click THIS.
Anyway, I’ll just give you a short description of what’s in the commercial. This ad was filmed in Norway. The commercial opens with a woman walking in the street. Her beauty is so captivating that all men – young and old – can’t help but stare as she walks on by. Even car drivers can’t take their eyes off her, which resulted in an accident. Actually two car crashes happened because of her. Then, a Toyota Corolla came speeding on the highway. The woman appeared to be captivated by the car that she didn’t notice the metal pole in front of her that she slammed heavily right into it. She got knocked out so hard that a shoe came flying off, hitting the roof the Toyota. The Toyota’s driver couldn’t help but just grimace when he saw what happened to the woman. You have to watch the video because it’s just so funny when you see the whole thing happen with matching sound effects.
Source: Autoblog
